Launch Effect is a brand new free WordPress theme on the scene. It’s a one-page theme that lets you create a viral campaign for a soon-to-be launching website. This is no ordinary “Coming Soon” page. Launch Effect packs some powerful sharing features into the theme:

Here’s how it works:

• 1. Visitors to your website sign up using their email.
• 2. Upon signing up, the page generates a special URL for them to share with their friends.
• 3. Use the URL to track your most active referrers and reward them for spreading the word.

The live demos are absolutely stunning:

Here’s an example of the sharing page a visitor will see after he puts in his email address:

Unique Features of Launch Effect:

Signup Stats:
The theme comes integrated with automatic tracking so that you can measure the effectiveness of your campaign.

Fully Customizable:
Launch Effect comes with a robust options page with far more options than are pictured here in the screenshot. It’s incredibly easy to customize without any programming knowledge so that you can quickly have your campaign up in 5 minutes.

The ability to track and reward your fans is probably the most powerful feature of the Launch Effect theme. It goes far beyond simply capturing email addresses and hoping that your email marketing strategy will be a success.

Check out the development roadmap for a full list of features that are planned. First in terms of priority is Mail Chimp integration for automatically adding sign-ups to a list as well as powering post-signup notification emails. Other coming soon features include a mobile version, multilingual support, Google+ sharing, and support for Typekit, Ascender, Monotype, et. al.

Check out the Launch Effect homepage for more demos, information and the link to download the Launch Effect theme for free. This may in fact be the perfect tool for your next exciting product launch.