What would happen if for the next 30 days you were to focus all your efforts on doubling the traffic to your WordPress site? Most people have never thought about doing this, they just wish they could get more traffic and they keep searching for a magic formula.
But what I’m talking about is 100% focused effort on one goal that, as you’re about to discover, could literally change your life over the next year.
In fact, before we talk about exactly what you need to do in the next 30 days to double the traffic to your WordPress site, let’s do a little math.
- Assume your current traffic is 50 visits per day
- Assume your current conversion rate is 1%
- Assume your current profit per sale is $25
Do the math and that’s $25 earned every two days, for a total of $375 a month. Okay, not bad…but let’s look at what could happen if you doubled your traffic:
- 100 visits per day
- 2% conversion rate
- Profit per sale $25
I’ll explain how you get your conversion rate up from 1% to 2% in just a moment. But first, notice that we’re now looking at a total of $50 a day in profits. That’s $1,500 a month in total income, and for most of us that’s enough money to spend 100% of our time working on our online business; that’s when you can really start making things happen.
Now, let’s talk about four simple things that will help you get your WordPress site doing that for you…
Tip #1: Write & Post Something Everyday
The search engines love sites that are being consistently updated with fresh content. This has always been the case and it probably always will be. The good news is that you don’t have to post a 1,200 Epic saga of an article every day. Instead, write a quick 50 to 120 word blurb and post it as your “daily tip,” your “daily update” or something more clever memorable if you’d like.
If you do this for the next 30 days, it will become a habit that you can repeat every day for the next year, or two years. At first, it might not seem to make much of an impact, but just try it and see how those small steps add up over time.
Tip #2: Share EVERY WordPress Post on Facebook, Twitter and One Other Social Media Site
After you write your daily content, post a link up on your Facebook wall, share the post on Twitter and on your Google + account. Don’t worry about getting responses yet, just be consistent. Consistency sends a powerful message to your reader; it shows them that you’re more than just a flash in the pan and that you’re attentive to your online business.
This should make people feel more comfortable about the idea of buying products or services from you as opposed to someone who only works on their online business on the weekends or when they have the time. Also, if you’ve posting good content, people will start to take notice and when they start responding, you’ll learn very quickly what they like and what they don’t like.
Linking to Social Media sites will also help to build up the link count on your WordPress site. Even if the links are no follow, a few links from a site like Facebook will prove much more valuable than hundreds of links posted to a “no name” website.
Tip #3: Make 3 to 5 Great Blog Comments or Forum Posts Every Day
After you’ve written and posted your daily content, go to one of the top blogs within your niche and find a conversation to get involved in. Instead of posting a few comments just to get back links and hopefully a few visits to your site, just focus on interacting with the other readers who are commenting on the blog or the forum.
One blog comment or forum post that’s well thought out and that takes you 10 to 15 minutes to write will get noticed again and again and again, especially if it’s on an authority site. Most of the time, you can post a link back to your site, but don’t ask anyone to click the link because you’ll just look like another spammer. .
In the end, your name and the reputation tied to it will make a bigger impact than the most well-written call to action will. So just get involved in the conversation and start getting your name out there, the responses will come
Tip #4: Pay Attention and Optimize Your Content for Human Consumption
If you’re posting content and getting involved in conversations on blogs and forums every day, you’ll start to get a feel for what people really want to read. You’ll notice that certain topics and comments get more attention than others. You’ll even start to notice a common theme in people’s responses. This is how you’ll increase your conversion rate, by giving people exactly what they want when they read your content and your sales offers.
Read their comments and look at the links they respond best to and ask yourself…
What your customer’s afraid of?
Who are they mad at?
What do they want more of…or less of?
What topics, phrases and buzz words do they respond best to?
Once you get an idea of what your customers want, start using this knowledge when you write your daily posts and when you get involved in conversations on blogs and on forums. The more you do this, the more you’ll find that businesses grow through relationships with customers.
If you have your doubts about whether these tips will work, just try them for the next 30 days and don’t give up…even if you don’t think they’re working. Relationships aren’t built overnight, but the more you write, the more you connect and the more you tailor your content to what your customers really want, the more valuable and more relevant it will become.
Your reader base will grow, and so will your WordPress rankings, your online reputation and your monthly income.